S2. Ep 10: Research Uncensored. Ft. Jennifer Wakefield
This week we are joined by Jennifer Wakefield, CEO of the Greater Richmond Partnership of Richmond, Virginia. We delve into Jennifer’s extensive background in marketing and discuss the key role marketing plays in economic development beyond business recruitment and how to implement DEI principles into your content.
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Our experienced team of economic development and research consultants has generated leads and investment projects for more than 120 economic development organizations. We put our clients in front of corporate decision-makers seeking to expand or relocate their organizations to a new geographic location. We’re focused on helping our clients create important business relationships that will serve to grow awareness of their region, promote its economic strengths and increase direct investment.